Understanding Jurors. Informing Strategy.
Jury decisions are driven by more than facts; they are shaped by perception, belief, and story. DOAR’s jury consultants help litigators uncover how jurors think, what persuades them, and how to use those insights to build stronger trial strategies.
Contact UsJury Research
Transforming Insight into Strategy
Every case begins with understanding how jurors perceive it. Through focus groups, mock trials, surveys, and simulated hearings, DOAR reveals the attitudes, biases, and storylines that drive juror decision-making. The result: data-driven insights that strengthen case narratives and inform trial preparation.
ExploreTrial Strategy
Turning Research into Persuasion
We bridge the gap between juror insight and courtroom performance. DOAR helps trial teams refine arguments, test case themes, and anticipate judicial reactions to create cohesive, persuasive trial strategies built on evidence, psychology, and storytelling.
ExploreWitness Testing and Preparation
Refining the Human Element of Persuasion
Witness credibility can define the outcome of a case. DOAR’s consultants test, train, and prepare witnesses to communicate with clarity, confidence, and composure, helping them teach complex concepts effectively and connect authentically with jurors and judges.
ExploreJury Selection
Selecting Jurors Who See the Case Your Way
Selecting a jury is both art and science. Using behavioral analysis, social media insights, and decades of in-court experience, DOAR identifies the jurors most likely to be receptive to your arguments and guides trial teams through strategic, data-backed voir dire.
Explore