Research Center: Intellectual Property

The DOAR Research Center found that jurors’ occupations strongly influence how they view technology companies and intellectual property disputes. Engineers, IT professionals, and business-oriented workers tend to be more pro-corporate, while educators and creative professionals are more skeptical of Big Tech. These occupational divides shape how jurors respond to key trial themes, making occupation a critical consideration in jury selection and case strategy.

In a changing patent litigation landscape, the DOAR Research Center studied how jurors view high-tech companies across key venues. While jurors often view technology companies favorably, skepticism remains around issues such as market power and fairness. The research shows that venue alone no longer drives risk. Instead, juror demographics and political orientation play a larger role, highlighting the need for precise jury selection and tailored trial strategies.